{"id":105395,"date":"2025-02-24T19:31:02","date_gmt":"2025-02-25T03:31:02","guid":{"rendered":"https:\/\/zetaglobal.com\/?page_id=105395"},"modified":"2025-02-28T08:00:12","modified_gmt":"2025-02-28T16:00:12","slug":"how-to-maximize-value-from-your-customer-data-today","status":"publish","type":"page","link":"https:\/\/zetaglobal.com\/how-to-maximize-value-from-your-customer-data-today\/","title":{"rendered":"How to Maximize Value from Your Customer Data Today"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"105395\" class=\"elementor elementor-105395\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-69fa94c elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"69fa94c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c09c3db\" data-id=\"c09c3db\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f7d0ea elementor-widget elementor-widget-blog-detail-hero-report\" data-id=\"1f7d0ea\" data-element_type=\"widget\" data-widget_type=\"blog-detail-hero-report.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"report-hero\">\n\t<div class=\"report-hero__wrapper\">\n\t\t<div class=\"report-hero__main\">\n\t\t\t\t\t\t<div class=\"report-hero__category\"><\/div>\n\t\t\t<h1 class=\"report-hero__heading\"><p>How to Maximize Value from Your Customer Data<\/p><\/h1>\n\t\t\t<div class=\"report-hero__body\"><p><span dir=\"ltr\" role=\"presentation\">Are you delaying projects and missing opportunities because your data <\/span><span dir=\"ltr\" role=\"presentation\">\u201cisn\u2019t good enough\u201d? Perfect customer data is an impossible goal\u2014but <\/span><span dir=\"ltr\" role=\"presentation\">getting value from your existing data isn&#8217;t. <\/span><span dir=\"ltr\" role=\"presentation\">This practical guide from the CDP Institute and sponsored by Zeta shows <\/span><span dir=\"ltr\" role=\"presentation\">you how to increase revenue and create better experiences using your <\/span><span dir=\"ltr\" role=\"presentation\">current customer data. Discover strategies for driving immediate impact <\/span><span dir=\"ltr\" role=\"presentation\">while developing a stronger foundation for the future.<\/span><\/p><p>\u00a0<\/p><p><strong><span dir=\"ltr\" role=\"presentation\">In this guide, you&#8217;ll learn:<\/span><\/strong><\/p><ul><li><span dir=\"ltr\" role=\"presentation\">Why chasing flawless data just slows marketing teams down<\/span><\/li><li><span dir=\"ltr\" role=\"presentation\">How to leverage imperfect data for personalization and campaigns<\/span><\/li><li><span dir=\"ltr\" role=\"presentation\">Smart approaches to mix different data types and sources<\/span><\/li><li><span dir=\"ltr\" role=\"presentation\">Common pitfalls to avoid when planning your data strategy<\/span><\/li><li><span dir=\"ltr\" role=\"presentation\">Step-by-step guidance for building your customer data roadmap<\/span><br \/><div class=\"endOfContent active\">\u00a0<\/div><\/li><\/ul><\/div>\n\t\t\t<div class=\"report-hero__images\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"report-hero__form\">\n\t\t\t<h2 class=\"report-hero__form-heading\">Download Our Whitepaper<\/h2>\n\t\t\t<p class=\"report-hero__form-body\"><\/p>\n\n\t\t\t\t\t<div id=\"marketo-embed_1001_68cd37c18ab89\"\n\t\t\tclass=\"marketo-form-container\"\n\t\t\tdata-formName=\"\"\n\t\t\tdata-thankyou=\".report-hero__form-thank-you\"\n\t\t\tdata-thankyouhide=\".report-hero__form\">\n\t\t\t<form class=\"mktForm mktoForm_1001\"\n\t\t\t\tdata-formId=\"1001\"\n\t\t\t\tdata-formInstance=\"id68cd37c18ab89\">\n\t\t\t<\/form>\n\n\t\t\t\t\t<div class=\"marketo__form-loader marketo__form-loader_1001\">\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-input marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-input marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-input marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-input marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-input marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-input marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-label marketo__form-loader-animation\"><\/div>\n\t\t\t\t<div class=\"marketo__form-loader-input marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-text marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-paragraph marketo__form-loader-paragraph_1 marketo__form-loader-animation\"><\/div>\n\t\t\t\t<div class=\"marketo__form-loader-paragraph marketo__form-loader-paragraph_2 marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-button marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<div class=\"report-hero__form-thank-you\">\n\t\t\t<h2 class=\"report-hero__form-thank-you-heading\">Thanks for your interest! You&#039;ll receive an email with your download shortly.<\/h2>\n\t\t\t<div class=\"report-hero__form-thank-you-body\"><\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>How to Maximize Value from Your Customer Data Are you delaying projects and missing opportunities because your data \u201cisn\u2019t good enough\u201d? Perfect customer data is an impossible goal\u2014but getting value from your existing data isn\u2019t. This practical guide from the CDP Institute and sponsored by Zeta shows you how to increase revenue and create better\u2026<\/p>\n","protected":false},"author":122,"featured_media":105396,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-simplified.php","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-105395","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_translation_status_fr":null,"_translation_status_es":null,"_translation_status_en-gb":null,"_yoast_wpseo_primary_insight-category":null,"_yoast_wpseo_primary_category":null,"_wpml_media_has_media":null,"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Maximize Value from Your Customer Data Today<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zetaglobal.com\/how-to-maximize-value-from-your-customer-data-today\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Maximize Value from Your Customer Data Today | Zeta Global\" \/>\n<meta property=\"og:description\" content=\"How to Maximize Value from Your Customer Data Are you delaying projects and missing opportunities because your data \u201cisn\u2019t good enough\u201d? 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