{"id":115952,"date":"2025-08-05T06:52:07","date_gmt":"2025-08-05T13:52:07","guid":{"rendered":"https:\/\/zetaglobal.com\/?post_type=insight&#038;p=115952"},"modified":"2025-08-05T06:52:09","modified_gmt":"2025-08-05T13:52:09","slug":"holiday-marketing-insights","status":"publish","type":"insight","link":"https:\/\/zetaglobal.com\/resource-center\/holiday-marketing-insights\/","title":{"rendered":"2025 Holiday Marketing Hub: Trends, Campaign Strategies &#038; Insights"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"115952\" class=\"elementor elementor-115952\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c31199b elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"c31199b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-85b9679\" data-id=\"85b9679\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4070bcc elementor-widget elementor-widget-hero\" data-id=\"4070bcc\" data-element_type=\"widget\" data-widget_type=\"hero.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"hero  hero--gray\">\n\n\t\n\t<div class=\"hero__slider swiper\">\n\t\t<div class=\"hero__slider-wrapper swiper-wrapper\">\n\t\t\t\t\t\t\t<div class=\"hero__slider-item swiper-slide\" data-swiper-autoplay=\"0\">\n\t\t\t\t\t<div class=\"hero__content hero__content--no-bottom-padding\">\n\t\t\t\t\t\t<div class=\"hero__text-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"hero__subhead\" style=\"color: #00003d;\">Holiday Marketing Hub<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"hero__text-title\"><h1>2025 Trends, Campaign Strategies, and Insights<\/h1><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t <div class=\"hero__image-content\">\n\t\t\t\t\t\t\t<div class=\"hero__image-wrapper\"\n\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t<source media=\"(max-width:719px)\" srcset=\"https:\/\/zetaglobal.com\/wp-content\/uploads\/2025\/07\/Holiday-hub-cover-image.png\">\n\t\t\t\t\t\t\t\t\t<source media=\"(max-width:1023px)\" srcset=\"https:\/\/zetaglobal.com\/wp-content\/uploads\/2025\/07\/Holiday-hub-cover-image.png\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"hero__image\" src=\"https:\/\/zetaglobal.com\/wp-content\/uploads\/2025\/07\/Holiday-hub-cover-image.png\" alt=\"Graphic with presents that is the featured image for the Zeta Holiday Hub landing page\">\n\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ba73ea6 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"ba73ea6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3f26751\" data-id=\"3f26751\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-63899bb elementor-widget elementor-widget-centered-content-and-video-insert\" data-id=\"63899bb\" data-element_type=\"widget\" data-widget_type=\"centered-content-and-video-insert.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"centered-content centered-content--white\">\n\t<div class=\"centered-content__container container grid\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"centered-content__content\">\n\t\t\t\t<p>At Zeta, we believe that holiday marketing should be strategic and data-driven, yet joy\u2011infused.<\/p><p>\u00a0<\/p><p>We created this Holiday Marketing Hub to bring together the best in seasonal campaign insights: from cutting-edge trends and consumer behavior data to proven strategies, expert interviews, and real-world case studies.<\/p><p>\u00a0<\/p><p>Whether you're planning your Black Friday blitz or prepping for year-end celebrations, this hub is your one-stop resource to inspire, inform, and ignite results.<\/p>\t\t\t<\/div>\n\t\t\t<\/div>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-90660e0 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"90660e0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0675a47\" data-id=\"0675a47\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-38504f9 elementor-widget elementor-widget-video-gallery\" data-id=\"38504f9\" data-element_type=\"widget\" data-widget_type=\"video-gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"video-gallery-1\" class=\"video-gallery\">\n\t<div class=\"video-gallery__container container\">\n\t\t<h2 class=\"video-gallery__title\"><\/h2>\n\t\t<div class=\"video-gallery__items\">\n\t\t\t\t\t\t\t<div class=\"video-gallery__item\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-image\">\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<img\n\t\t\t\t\t\t\t\tsrc=\"https:\/\/zetaglobal.com\/wp-content\/uploads\/2025\/07\/2025-Shopping-Resource-Center.jpg\" alt=\"Featured image graphic with the cover of the 2025 holiday shopping trends guide\"\n\t\t\t\t\t\t\t\t>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-content\">\n\t\t\t\t\t\t<div class=\"video-gallery__item-content-items\">\n\t\t\t\t\t\t\t<a class=\"video-gallery__item-title\" href=\"https:\/\/zetaglobal.com\/resource-center\/2025-holiday-shopping-trends-report\/\" target=\"_blank\"><h4>2025 Holiday Shopping Trends Report<\/h4><\/a>\n\t\t\t\t\t\t\t<div class=\"video-gallery__speakers\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\tclass=\"video-gallery__item-link\"   href=\"https:\/\/zetaglobal.com\/resource-center\/2025-holiday-shopping-trends-report\/\" target=\"_blank\">Get the full findings \u2192<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"video-gallery__item\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-image\">\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<img\n\t\t\t\t\t\t\t\tsrc=\"https:\/\/zetaglobal.com\/wp-content\/uploads\/2025\/07\/holiday-retail-strategy-2025-blog-image-2.jpg\" alt=\"image of two parents and a child with wrapped holiday presents - featured image to the holiday retail strategy article\"\n\t\t\t\t\t\t\t\t>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-content\">\n\t\t\t\t\t\t<div class=\"video-gallery__item-content-items\">\n\t\t\t\t\t\t\t<a class=\"video-gallery__item-title\" href=\"https:\/\/zetaglobal.com\/resource-center\/holiday-retail-strategy-2025\/\" target=\"_self\"><h4>Inside the Mind of the 2025 Holiday Shopper: Why This Season Demands a Flexible Retail Strategy<\/h4><\/a>\n\t\t\t\t\t\t\t<div class=\"video-gallery__speakers\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\tclass=\"video-gallery__item-link\"   href=\"https:\/\/zetaglobal.com\/resource-center\/holiday-retail-strategy-2025\/\" target=\"_self\">Learn more \u2192<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"video-gallery__item\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-image\">\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<img\n\t\t\t\t\t\t\t\tsrc=\"https:\/\/zetaglobal.com\/wp-content\/uploads\/2024\/11\/Holiday-AI-image.jpg\" alt=\"Person holding shopping bag looking off\"\n\t\t\t\t\t\t\t\t>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-content\">\n\t\t\t\t\t\t<div class=\"video-gallery__item-content-items\">\n\t\t\t\t\t\t\t<a class=\"video-gallery__item-title\" href=\"https:\/\/zetaglobal.com\/resource-center\/ai-for-holiday-marketing-retail\/\" target=\"_blank\"><h4>How Retail Marketers Can Leverage AI to Win The Holiday Season<\/h4><\/a>\n\t\t\t\t\t\t\t<div class=\"video-gallery__speakers\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\tclass=\"video-gallery__item-link\"   href=\"https:\/\/zetaglobal.com\/resource-center\/ai-for-holiday-marketing-retail\/\" target=\"_blank\">See the tips \u2192<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"video-gallery__item\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-image\">\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<img\n\t\t\t\t\t\t\t\tsrc=\"https:\/\/zetaglobal.com\/wp-content\/uploads\/2024\/11\/Blog_Images_Holiday_Retail_09.jpg\" alt=\"Person holding gifts and waving their hand for a car\"\n\t\t\t\t\t\t\t\t>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-content\">\n\t\t\t\t\t\t<div class=\"video-gallery__item-content-items\">\n\t\t\t\t\t\t\t<a class=\"video-gallery__item-title\" href=\"https:\/\/zetaglobal.com\/resource-center\/mobile-retail-strategies-for-holiday\/\" target=\"_blank\"><h4>Impactful Mobile Strategies for Holiday Retail Success<\/h4><\/a>\n\t\t\t\t\t\t\t<div class=\"video-gallery__speakers\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\tclass=\"video-gallery__item-link\"   href=\"https:\/\/zetaglobal.com\/resource-center\/mobile-retail-strategies-for-holiday\/\" target=\"_blank\">Learn the strategies \u2192<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"video-gallery__item\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-image\">\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<img\n\t\t\t\t\t\t\t\tsrc=\"https:\/\/zetaglobal.com\/wp-content\/uploads\/2024\/11\/melisa-returns-image.jpg\" alt=\"melissa tatoris, zeta global talks holiday returns for retailers\"\n\t\t\t\t\t\t\t\t>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-content\">\n\t\t\t\t\t\t<div class=\"video-gallery__item-content-items\">\n\t\t\t\t\t\t\t<a class=\"video-gallery__item-title\" href=\"https:\/\/zetaglobal.com\/how-to-mitigate-retail-returns-holiday\/\" target=\"_blank\"><h4>Zeta NEXT: How to Mitigate Retail Returns this Holiday Season<\/h4><\/a>\n\t\t\t\t\t\t\t<div class=\"video-gallery__speakers\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\tclass=\"video-gallery__item-link\"   href=\"https:\/\/zetaglobal.com\/how-to-mitigate-retail-returns-holiday\/\" target=\"_blank\">Watch the video \u2192<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"video-gallery__item\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-image\">\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<img\n\t\t\t\t\t\t\t\tsrc=\"https:\/\/zetaglobal.com\/wp-content\/uploads\/2024\/08\/Holiday_Deliverability.jpg\" alt=\"person carrying wrapped gifts\"\n\t\t\t\t\t\t\t\t>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-content\">\n\t\t\t\t\t\t<div class=\"video-gallery__item-content-items\">\n\t\t\t\t\t\t\t<a class=\"video-gallery__item-title\" href=\"https:\/\/zetaglobal.com\/resource-center\/essential-email-deliverability-strategies\/\" target=\"_blank\"><h4>Essential Email Deliverability Strategies to Help Ensure Holiday Success<\/h4><\/a>\n\t\t\t\t\t\t\t<div class=\"video-gallery__speakers\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\tclass=\"video-gallery__item-link\"   href=\"https:\/\/zetaglobal.com\/resource-center\/essential-email-deliverability-strategies\/\" target=\"_blank\">See the strategies \u2192<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"video-gallery__item\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-image\">\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<img\n\t\t\t\t\t\t\t\tsrc=\"https:\/\/zetaglobal.com\/wp-content\/uploads\/2023\/12\/Zeta_Blog-Meta-Images_2023-2.jpg\" alt=\"person with shopping bags to promote holiday 2025\"\n\t\t\t\t\t\t\t\t>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-content\">\n\t\t\t\t\t\t<div class=\"video-gallery__item-content-items\">\n\t\t\t\t\t\t\t<a class=\"video-gallery__item-title\" href=\"https:\/\/zetaglobal.com\/resource-center\/black-friday-customers-retention\/\" target=\"_blank\"><h4>How To Transform Black Friday Shoppers Into Repeat Customers<\/h4><\/a>\n\t\t\t\t\t\t\t<div class=\"video-gallery__speakers\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\tclass=\"video-gallery__item-link\"   href=\"https:\/\/zetaglobal.com\/resource-center\/black-friday-customers-retention\/\" target=\"_blank\">View the tips \u2192<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"video-gallery__item\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-image\">\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<img\n\t\t\t\t\t\t\t\tsrc=\"https:\/\/zetaglobal.com\/wp-content\/uploads\/2024\/12\/Image-Holiday-Retail-Returns.jpg\" alt=\"two people walking looking at each other with orange background\"\n\t\t\t\t\t\t\t\t>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-content\">\n\t\t\t\t\t\t<div class=\"video-gallery__item-content-items\">\n\t\t\t\t\t\t\t<a class=\"video-gallery__item-title\" href=\"https:\/\/zetaglobal.com\/resource-center\/retail-returns-reverse-logistics-challenges\/\" target=\"_blank\"><h4>The Growing Challenge of Retail Returns and Reverse Logistics<\/h4><\/a>\n\t\t\t\t\t\t\t<div class=\"video-gallery__speakers\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\tclass=\"video-gallery__item-link\"   href=\"https:\/\/zetaglobal.com\/resource-center\/retail-returns-reverse-logistics-challenges\/\" target=\"_blank\">Read the article \u2192<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"video-gallery__item\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-image\">\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<img\n\t\t\t\t\t\t\t\tsrc=\"https:\/\/zetaglobal.com\/wp-content\/uploads\/2025\/01\/Zeta_Blog-Meta-Images_2024_Q3_Blog_Image_13-1.jpg\" alt=\"A person holding a phone and packages for january marketing strategies\"\n\t\t\t\t\t\t\t\t>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-content\">\n\t\t\t\t\t\t<div class=\"video-gallery__item-content-items\">\n\t\t\t\t\t\t\t<a class=\"video-gallery__item-title\" href=\"https:\/\/zetaglobal.com\/resource-center\/january-marketing-strategies-golden-opportunity\/\" target=\"_blank\"><h4>January Marketing Strategies: Turn No Man\u2019s Land into a Golden Opportunity<\/h4><\/a>\n\t\t\t\t\t\t\t<div class=\"video-gallery__speakers\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\tclass=\"video-gallery__item-link\"   href=\"https:\/\/zetaglobal.com\/resource-center\/january-marketing-strategies-golden-opportunity\/\" target=\"_blank\">Get the insights \u2192<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"video-gallery__item\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-image\">\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<img\n\t\t\t\t\t\t\t\tsrc=\"https:\/\/zetaglobal.com\/wp-content\/uploads\/2024\/12\/Blog_Images_Holiday_Retail_08.jpg\" alt=\"graphic - two people shopping - holiday 2024 shopping trends\"\n\t\t\t\t\t\t\t\t>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"video-gallery__item-content\">\n\t\t\t\t\t\t<div class=\"video-gallery__item-content-items\">\n\t\t\t\t\t\t\t<a class=\"video-gallery__item-title\" href=\"https:\/\/zetaglobal.com\/resource-center\/black-friday-cyber-monday-results-and-trends\/\" target=\"_blank\"><h4>Holiday 2024 Shopping Insights: Black Friday and Cyber Monday Trends Shaping Retail<\/h4><\/a>\n\t\t\t\t\t\t\t<div class=\"video-gallery__speakers\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\tclass=\"video-gallery__item-link\"   href=\"https:\/\/zetaglobal.com\/resource-center\/black-friday-cyber-monday-results-and-trends\/\" target=\"_blank\">See what happened \u2192<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<a href=\"#video-gallery-1\" class=\"video-gallery__button button button--default button--violet\">Back To Top<\/a>\n\t\t\t<\/div>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14e7770 elementor-widget elementor-widget-page-end-cta\" data-id=\"14e7770\" data-element_type=\"widget\" data-widget_type=\"page-end-cta.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"page-end-cta page-end-cta--gradient \">\n\t<div class=\"page-end-cta__container container\">\n\t\t<div class=\"page-end-cta__wrapper grid\">\n\t\t\t<div class=\"page-end-cta__content\">\n\t\t\t\t<div class=\"page-end-cta__headline\"><div class=\"page-end-cta__headline\"><p>Learn more<\/p><\/div><\/div>\n\t\t\t\t<div class=\"page-end-cta__description\"><p>To implement these strategies effectively, brands need the right technology and tools to support their personalization efforts. The Zeta Marketing Platform empowers businesses to offer highly tailored experiences driven by AI.<\/p><\/div>\n\t\t\t\t<div class=\"page-end-cta__buttons\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\tclass=\"page-end-cta__button button button--default button--white\"   href=\"https:\/\/zetaglobal.com\/platform\/\" target=\"_self\">Zeta Marketing Platform<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<button\n\t\t\t\t\t\t\t\tclass=\"button button--default button--red button--slide-out-form\"  >Request A Demo<\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Discover the latest holiday marketing strategies, trends, and insights to elevate your seasonal campaigns, all in one convenient hub.<\/p>\n","protected":false},"author":119,"featured_media":116038,"menu_order":0,"template":"","tags":[],"insight-category":[4,5,26],"class_list":["post-115952","insight","type-insight","status-publish","has-post-thumbnail","hentry","insight-category-reports","insight-category-videos","insight-category-articles","industry-retail","industry-travel-and-hospitality","industry-automotive","topic-cmo-strategy","topic-omnichannel-marketing"],"acf":[],"_translation_status_fr":null,"_translation_status_es":null,"_translation_status_en-gb":null,"_yoast_wpseo_primary_insight-category":"","_yoast_wpseo_primary_category":null,"_wpml_media_has_media":null,"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Holiday Marketing Insights &amp; 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